reassess the purpose of each page. If you don’t learn anything
from the page, neither will your viewers!
Building out a navigation map that takes SEO into consideration
will save you a lot of heartache throughout your project!
The worst advice I've heard about ROI
Pages created by bots can sometimes be identified by having poor grammar and blatant errors, since no one is editing these pages and verifying their quality before publishing them. Google is interested in
what Get your arithmetic correct - the primary resources
are all available here. Its as easy as KS2 Maths
or something like that... the user does after they are on your site. However, if the info isn’t easily noticeable, you’ll have a problem. Follow our golden rule first though – keep it simple.
The latest trends in gateway sites
This isn’t really a common problem, but it has damaged quite a few businesses over the years; particularly those that are new to digital marketing. Social tools allow people
to talk directly with each other. Outreach to webmasters should be personalized. You can list reasons why you like their brand, think your brand would partner well with them or citing articles and other content they published are great ways to make them more receptive. A popular practice,
and thought to be best
for SEO, is to include
your target keyword as
close to the start of the
page title as reasonably
possible (so that it still
The ultimate revelation of text links
In the search engines’ algorithmic analysis, these websites aren’t offering any unique value to users, so they choose to rank the big brand websites (who have more robust, and higher quality inbound link profiles), who may also be using the same product descriptions, higher instead. Think broad and then drill down into more specific topics. To avoid getting penalised by Google, Yahoo or Bing, you need to make sure that all of your web pages contain well-written and unique content which is relevant to the purpose of the page. Gaz Hall, from SEO Hull
, had the following to say: "There’s no point in creating new content if it’s not authentic enough to stand out. Even if you come up with an idea from a different source, it’s still up to you to offer your unique perspective that will add value to the particular topic."
More focus is put on RSS feeds
Agency SEOs have an edge because they have access to independent sets of data that span across different industries. PageSpeed The talk on Facebook is about Marketing Beverley
at the moment. Insights is a
powerful tool to analyze the performance of your mobile site. It’s easy to use and gives you loads of insights into the loading speed of your site. Put in your URL and Insights will give you two scores: one for mobile and one for the desktop. It’s recommended to give the manufacturer description to the 3rd party shopping websites, and write a more robust, unique description for your own eCommerce website. The biggest difference between the two approaches is the level of formality and experimentation.