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Most people look at SEO the wrong way. They look at ways to do the least amount of work for the greatest initial return, when in fact, it's quite the opposite. The search engines are able to analyze the reading level of the document. One popular formula for doing this is the Flesch-Kincaid Grade Level Readability Formula, which considers things like the average word length and the number of words in a sentence to determine the level of education needed to be able to understand the sentence. Looking at statistics behind applicable keywords will reveal traffic rates and competition levels, helping you better understand the terms and topics that most interest your prospects. Googlebot uses sitemaps and databases of links discovered during previous crawls to determine where to go next. Whenever the crawler finds new links on a site, it adds them to the list of pages to visit next.

Submit your website to legitimate award sites

Never underestimate the power and growing importance of Social Media channels. The shares you get on Facebook, Twitter or G+ add great value to your backlink strategy. Search engines audiences are “in Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! demand” mode and already tell you what they are looking for. This makes them a fantastic pre-qualified market to tap into. If you wish to drive revenue from new business and but find other lead generation tactics ineffective, this is a key platform to consider. Create a post-specific resource, and offer it for download in exchange for the email address of your visitors. When the resource is post-specific, readers are more likely to engage with the campaign, in turn boosting conversions. Take time to write compelling Meta descriptions for all important pages of the site, and for any pages that can be shared socially.

Include these 1–2 keywords in specific parts of your post

A web page can be given an immediate freshness score based on its publication date, which decays over time as the content becomes older. Search engines drive dramatic quantities of focused traffic, comprising people intent on accomplishing their research and purchasing goals. First and foremost, the content on your website must be well-written, free of grammatical errors, and 100% unique and original. Content must read smoothly and give visitors the information they are searching for. Like it or not, your business’s Google rankings can have a huge effect on its success, growth, and meeting your goals.

Focus on ROI Instead of Keyword Rankings

With content being king, some companies will do whatever they can to beef up the content on their website, including stealing it from another website and claiming it as their own. Mobile does not necessarily mean on the go. Studies find that people often grab the nearest device to look something up and in most cases that’s their smartphone. Some SEO professionals have been predicting the demise of links for a several years. But there’s little evidence to support this trend so far. Gaz Hall, an SEO Expert from the UK, said: "Depending on your business, it can be important to be listed in Google's local results. Google's local results use a different ranking algorithm than Google's organic results. How can you make sure that Google will list your website? What do you have to do to improve your rankings in the local results?"

The best way to escape Google’s Panda penalty

Technical search engine optimization consists of making various internal changes to a website to make it more visible in search engines. More visibility means more credibility and better positioning in search engine results pages. Done properly, SEO brings more targeted traffic to your website. Your Title Tags are far-and-away the most important places to put your keywords. Even if the social search playing field hasn’t been completely defined yet, one of the key takeaways from the early actions of Google, Bing, and Facebook is that as marketers, we need to start seeing our search engine optimization strategy and our social media strategy as utterly intertwined. It’s entirely possible that Google actually uses some sort of hidden sliding scale to determine its quality score.